Sway Outcomes - Customer Strategy

Mike is a highly experienced commercial leader and expert in  customer lifetime value.  Mike specialises in growth, pricing, commercial planning and performance, CRM, new product development and product marketing.   And Mike has a wealth of experience in growing brands through customer engagement optimisation

Tune in to hear Tom discuss the value propositions behind customer strategy with Mike, who shares his experience in developing business value through customer lifetime value.  Mike provides some excellent examples of how he has driven delivered on average 2.3x increase in ARR for his clients and consistently higher lifetime value.